Virtual meeting platforms vs video interview tools: which is the best solution for you?

We live in a world where more and more companies are shifting their hiring processes online. 

To protect candidates and recruiters during this time, many companies are choosing to conduct their interviews virtually. But with so many different platforms, which one is the best for you? Some companies choose a virtual meeting platform such as Zoom, whilst others opt for a video interview tool. In this blog, we will discuss which one is the best solution for your organisation.  

Connection problems or pre-recorded answers

When you’re interviewing through a virtual meeting platform, Wi-Fi connection problems may affect the interview. This is frustrating for candidates, and it may affect the quality of their answers. They may be the best candidate for the job, but due to these issues the interviewer can’t properly assess them. Additionally, if the assessor is having connection problems, it can affect the candidate’s interview experience and their perception of the company. 

The Cognisess’ virtual video interview tool allows candidates to pre-record their answers. This will enable them to fully communicate their experience and expertise without lagging or breaking up. The assessor can also review their answers multiple times. On some virtual meeting platforms you can record your meeting. However, the quality may be affected if you did have connection problems in the session. Additionally, because it records the full discussion (not individual answers like on Cognisess Pro) you may spend a lot of time trying to find a particular section of the video. This time could be more valuably spent elsewhere. 

Extra tools to enhance your recruitment process

Our virtual interviewing tool not only helps you interview candidates efficiently, but also has an optional feature to enhance your decision making. 

Our DeepLearnTM  Video Analysis tool detects a candidate’s true emotion, instead of what they may like to present to an interview panel. This tool is particularly beneficial for sales positions where first impressions and body language is essential. Our Computer Vision technology can analyse from 27+ points on the face, searching for emotions such as positivity alongside other attributes relevant to the job frame by frame.  As a result, a business can identify top talent from their entire applicant pool. This feature is not present on virtual meeting platforms.

How can you reduce bias virtually? 

Every one of us carries a degree of unconscious bias. It’s the way our brains make quick judgements about people and situations without us even registering it. This is informed by our personal experiences, stereotypes and cultural context. Ultimately these inherent biases can impact decision-making in the hiring process. This can affect not only face to face interviews, but virtual interviews too. 

Being unconsciously biased is an inherent part of being human – even if we try to avoid it or correct ourselves. Once we realise we can be prone to unconscious bias despite our best efforts, we should be turning to AI as a helpful tool to help keep us compliant and open up the recruitment process. Applying our video analysis tool will generate objective data that can support better decision making. 

Learn more about biases here. 

An all in one platform 

If you choose a video interview tool that also has an inbuilt ATS and assessments like Cognisess Pro, you can conduct the whole recruitment process in one place. No need to remember numerous passwords or open multiple tabs on your computer. This is convenient as you can track the entire candidate journey and review their progress at each stage of the process to make an informed decision.


Virtual meeting platforms and video interview tools will both allow you to interview your candidates. However, video interview tools have added features that can enhance the hiring process by reducing bias, avoid connection problems and allow you to organise your whole recruitment process in one place. All these features can be found on Cognisess Pro. If you would like to explore these features for your virtual hiring process, book a demo with us.