Cognisess to Launch Office in Singapore After a Successful Trip

Last week Chris Butt, CEO of Cognisess, conducted a successful trip to Techinnovation in Singapore. We are an emerging company with global ambitions. The aim of the trip was to establish individual relations with partners and collaborators from around the Asia Pacific. The trip was supported by the British Government and the Department of International Trade (DIT).

Cognisess is interested in the Asian Pacific market, according to PWC it is projected to be the fourth largest economy globally by 2020. Chris Butt travelled to Singapore as it boasts the best business environment in the world (The Economist Intelligence Unit Country Forecasts Report 2018) and is the best in the region for global innovation (The Global Innovation Index 2018). These factors create the perfect conditions for our innovative product to thrive.

Singapore’s rapidly growing market is an ideal location to expand to, so our CEO travelled to the country to investigate further. Chris Butt, our CEO, comments:

“I wanted to establish an understanding of the culture, the background and the opportunities Singapore has – there is so much potential there.”

Across the two days at Techinnovation Cognisess was based at an Innovate UK Hub stand. We would like to thank Innovate UK, EUREKA and Enterprise Europe Network for their collaborative organisational effort on this. The stand gave us the opportunity to showcase our product, gaining a lot of footfall and client leads as a result of this. Our product attracted the interest of the marine, oil and gas sectors – which are big industries in Singapore. We additionally gained a number of potential partnership opportunities in recruitment, consultancy, HR and technology firms.

Chris Butt comments on his time in the country:

“I especially enjoyed being part of a delegation of fifteen UK technology companies looking to export their products into the Asia Pacific market, which was part of the DIT mission. This included visiting the British High Commission, connecting with a number of the High Commission staff and meeting Natalie Black – the Trade Commissioner for the Asia Pacific. I would like to thank DIT for organising this and the useful information we received from them – including potential partner and customer contacts.”

As a result of this trip, Cognisess will be cementing partnerships within the next few months and setting up an office in Singapore by 2019. This is part of our vision for Cognisess’ software to be operated on a global scale.

 

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Cognisess Invited to Attend TechInnovation in Singapore

Chris Butt, Cognisess’ CEO, is attending TechInnovation 2018 from the 18th to the 19th September as part of a UK AI delegation sponsored by Innovate UK and the European Enterprise Network (EEN).

TechInnovation is a technology conference dedicated to bringing together technology providers and seekers worldwide. It forms part of Singapore Technology Week as is the biggest Technology fair in the APAC region. Techinnovation specialises in pairing technology with industry needs. Cognisess are one of eighteen UK- based companies selected to take part in by Innovate UK to represent the UK and the EEN.

Our recently announced partnership with Zhaopin, China’s leading talent solutions and recruitment company, has paved the way for Cognisess to reach out to the wider APAC region and market. At Techinnovation, Cognisess will be looking to engage with other potential strategic partners to create business opportunities for our software to be operated on a worldwide basis.

Cognisess will feature with over 160 other exhibitors from the world of AI and Innovation.  Cognisess will be demonstrating how our predictive analytics platform can benefit companies who want to predict the current and future performance of their most valuable asset; their people. Cognisess Pro is already a market leading product, with the most comprehensive set of people assessments on the HR market with over 120+ cognitive, emotional and base skills assessments. With many major enterprises seeking to understand how innovative technologies like AI can transform their business – Cognisess hopes to showcase how our solutions can enable better decision making when it comes to people and their talent.

There will be opportunities to conduct one to one meetings with potential clients and partners allowing Cognisess to showcase at a personal level how Cognisess software can transform their business. The variety of industry talks on offer like, Open Innovation: Transforming Business, Driving Growth, will continue to inspire us to develop our business and software. The Crowdsourcing and Crowdpitching events will provide Cognisess opportunities to seek collaboration or pitch software for the commercial market.

If you are attending the conference, please come and visit us at our exhibition stand. We are at the forefront of the Innovate UK Hub on stand UK01. If you are unable to attend the event but would like a free demo our software please contact: support@cognisess.com.